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In late 2011, Foursquare rolled out a feature called Radar that pinged and buzzed users passively as they passed places with recommendations of nearby restaurants or booked places. Like the other so-called ambient services of its time, the product was plagued with problems, draining both user’s battery and patience.
What happens when you combine some of the largest and glitziest shopping malls in America – places like Copley Place in Boston, the Houston Galleria, the Stanford Shopping Center, the Westchester, and Tanger Outlet Centers – with tens of millions in investment capital in early stage digital shopping ventures? That is exactly what J.