jeff gibb

  • Introducing Simply Measured Connect

    Over 1,000 customers trust Simply Measured to deliver the best possible access to social data. We have emerged as the leader in social analytics by delivering on that promise, and today we are excited to announce the launch of Simply Measured Connect to take the next step in meeting the growing needs of marketers.

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  • Simply Measured Is Now a YouTube Certified Partner

    At Simply Measured we are committed to providing our customers with the most complete access to social data. Today, we are excited to announce that Simply Measured is officially YouTube Certified. Several components are involved with certification, including a company review, in-depth training program and Simply Measured team members passing an exam to demonstrate expertise.

    Simply Measuredin Social- 14 readers -
  • The Data Behind Kobe Bryant on Weibo

    As Kobe Bryant prepared for his 20th season in the NBA, he fit in a tour of China, making stops along the way in major cities. China has such a voracious appetite for basketball that Bryant has made it a point to visit the country often. This was his twelfth trip since 2001. This trip was focused on promoting Kobe’s documentary, Muse.

    Simply Measuredin Social- 13 readers -
  • My First Week as a Weibo User

    This week marked my personal entry into the Chinese social media world. I’ve used WeChat to communicate as a messaging app, which was very handy while visiting China, but never really for general social media activity. Enter Sina Weibo, a standalone company spun out of Sina Corp in March 2014. The network has just shy of 200M monthly active users and recorded close to $100M i ...

    Simply Measuredin Social- 13 readers -
  • Facebook Announces New Marketing Partner Program

    The Simply Measured Team is excited to be a part of today’s launch of the Facebook® Marketing Partner Program. The program is an evolution from the previous Preferred Marketing Developer (PMD) program and includes a few important updates for both partners and marketers. As explained by Facebook, the goal of this evolution is to structure the program in a way that gives Faceb ...

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  • Simply Measured Integrates with the SHIFT Platform

    Today, we are excited to announce that Simply Measured has integrated with SHIFT, the leading cross-network social advertising platform for brands and agencies. As the leader in Social Analytics across owned channels and earned media, we moved into paid with the release our first Social Ad Analytics for Facebook back in April.

    Simply Measuredin Social Mobile Twitter- 12 readers -