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If you have a recipe site and aren’t already testing out AMP, you might want to consider testing it sooner rather than later. Google is displaying AMP recipes in the mobile search results both in regular card style formats as well as the much talked about AMP carousel style too. Google first announced AMP recipes last year and while some have seen AMP recipe cards, not every ...
Bing Ads Begins Showing Product Ads Carousels in Search Results February 21, 2017 at 4:45 am PST By Jennifer Slegg Leave a Comment Bing is now showing carousels for their Product Ads in the Bing search results, following Google’s change last year to begin showing carousels in their Product Listing Ads.
Google Showing Animated GIFs in Search Results via Google+ February 17, 2017 at 7:54 am PST By Jennifer Slegg Leave a Comment Want another way to get your content noticed in the search results? It might be a reason to dust off your brand Google+ page to do so, as Google is showing animated GIFs within the Google+ brand carousels in the search results.
Google’s Mobile First Search Index Moving Towards Launch February 16, 2017 at 5:16 am PST By Jennifer Slegg Leave a Comment Ever since Google first announced their Mobile First indexing change, which has the potential to dramatically shake up the search results when it goes live, many SEOs have been speculating about just when it might go live or expand beyond the limited testing.
Google Not Planning Big Penguin Algo Changes in the Short Term February 16, 2017 at 4:57 am PST By Jennifer Slegg Leave a Comment Gary Illyes from Google was speaking at the Friends of Search conference today and he made some comments about algo changes, including Penguin and possibly Panda. We have seen plenty of algo changes recently, among the many changes Google makes ...
Google’s New Top Entity Carousels Not Ranked by Search Algo February 16, 2017 at 4:45 am PST By Jennifer Slegg Leave a Comment Many searches have been triggering new brand / entity carousels in the search results recently. They are similar to the types of carousels you see for things like “2016 movies”, but they are for “best” or “top” searches, such as best software or best tools.
Google: SEOs Need 4 Months to a Year for SEO Changes & Ranking Improvement February 15, 2017 at 8:16 am PST By Jennifer Slegg Leave a Comment Google released a “How to Hire an SEO” video this week, and one of the things mentioned is how long it takes for a site to see improvements due to SEO changes.
Bing Adds New Image Search Filters for Suggested Refined Queries February 14, 2017 at 8:26 am PST By Jennifer Slegg Leave a Comment Bing is testing a new image search filter which adds additional images to the image search results for suggested refinements to the query, similar to disambiguation searches where search engines will offer suggestions for things that are named the same but mean .
Google Doesn’t Expect Full Navigation in Mobile First Pages February 9, 2017 at 8:20 am PST By Jennifer Slegg Leave a Comment When it comes to creating great mobile websites for users, a lot of times things need to be paired down from what might be served on desktop, and one of the top targets for change is the navigation structure.
Google Doesn’t Crawl to See What is On 404 Pages; No SEO Benefit February 8, 2017 at 8:20 am PST By Jennifer Slegg Leave a Comment When you have a 404, regardless of whether it is a default 404 or a custom 404, Google doesn’t crawl the content of the 404 once it sees the response is a server 404. Why is this important? Many have been creating custom 404s for SEO specific reasons.
Google Sends Outdated WordPress Alerts to Site Owners February 7, 2017 at 3:57 am PST By Jennifer Slegg Leave a Comment WordPress updated to WordPress 4.7.2 a week and a half ago and many site owners have already updated. But WordPress later announced that this update fixed a serious vulnerability that they delayed disclosure of, in order to allow sites to fix the vulnerabi ...
Google Adds Category Filters to Organic Search February 3, 2017 at 5:40 am PST By Jennifer Slegg Leave a Comment Google is testing a new category filtering carousel for some search queries. And while the intent is good, the actual results make Google search results even worse. Here is what it looks like for a search: However, the narrowing down doesn’t quite seem to work.
Google Makes Low Quality Content Algo Change in Japan February 3, 2017 at 5:10 am PST By Jennifer Slegg Leave a Comment Google has made a change to their search algo in Japan to lower the rankings of low quality sites in the search results. The Japanese Google Webmaster Blog made a post about improving search quality in Japanese search.
Google’s Other Googlebots Don’t Affect Google Search February 3, 2017 at 4:44 am PST By Jennifer Slegg Leave a Comment Gary Illyes from Google posted a couple of tweets on Twitter about Google’s use of Googlebots, and particularly other parts of Google that may also use Googlebots for their own programs. The software called Googlebot is used by many many teams at Google, not just search.
Google Local 3-Pack Drops Organic Listing for Local Ad February 3, 2017 at 4:18 am PST By Jennifer Slegg Leave a Comment Google My Business is testing a bold new change. Google is now testing their local 3-pack to include one local ad and only two organic local results. Until now, Google has been using ads only in the new sponsored local panel or including an ad in addition ...
Google Sends New Round of Outdated Plugin Warnings February 2, 2017 at 5:35 am PST By Jennifer Slegg Leave a Comment Google has been sending out a new round of Google Search Console warnings for site owners using outdated WordPress plugins. Casey Markee posted a screenshot of the latest warning.
Google Adds “Watch Live” Link to Sports Scores Box in Search Results February 2, 2017 at 5:10 am PST By Jennifer Slegg Leave a Comment If you are a sports fan, you have probably seen sports score results in the top of Google search results when you search for a team while a game is happening. Google has now added a new feature of a link to “Watch Live.
Google Testing Card Style Product Listing Ads February 1, 2017 at 5:41 am PST By Jennifer Slegg Leave a Comment Google is testing out the card style format on their Product Listing Ads now on desktop. This format stands out quite a bit against the regular formatted search results. Google is testing the card style PLAs at both the position at the top of the search results an ...
Bing Testing Local Carousels With 50 Listings February 1, 2017 at 5:00 am PST By Jennifer Slegg Leave a Comment This is quite an interesting test from Bing. They are testing a new carousel style for some of their local results, and they look more like a business card than a web or local result.