joe witte

  • Public Relations & Content: The Yin & Yang of Marketing

    Published 32 mins ago 37 Content marketing is kind of a big deal. Its meteoric rise in recent years is driving companies to invest more of their advertising dollars in assets such as blogs and social media, as opposed to traditional forms of promotion – and for good reason. In-your-face sales tactics just don’t cut it anymore as people find more value in information, w ...

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