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#GivingTuesday is twice as nice if the donors who give to your nonprofit on November 29th keep giving to you throughout the year. As you prepare for #GivingTuesday, consider adding these tasks to your to-do list. Once the buzz of the big day is over, you’ll be glad you did! Here are three easy ways to engage (and retain) your #GivingTuesday donors: 1.
Did you know that six out of every ten donors are likely to stop giving to your organization next year? Donor retention is a hidden treasure of funds for your nonprofit. But if you want to grow your number of monthly donors, you need to do more than ask once a year. It’s ongoing, and it takes time. Donor retention starts with an effective monthly giving marketing plan.