- Our Blog
A troubling thought, isn’t it? You’re slaving away at your blog, but you can’t help wondering if you have a shot in hell of getting anyone to read it. What makes you any different from the millions of other bloggers hoping for attention? You’re all doing the same stuff. Cranking out posts, messing around on Twitter and Facebook, leaving comments on popular blogs — you know, the usual.
Let’s start with a simple question… How, exactly, does content marketing make money? Because that’s the end goal, right? You’re not hunched over your keyboard, racking your brain for attention-grabbing ideas because you enjoy it. You expect to get clients, sales, or some other tangible result for your business.
It sounds so enticing, right? Tinker around on the side, creating a few websites, and before you know it, you’re earning hundreds or even thousands of dollars per month, giving you the freedom to quit your job, travel the world, and live like a millionaire without anything tying you down. It’s the dream lifestyle, and everywhere you turn online, someone is offering to sell y ...
Have you ever wished you could peer inside the mind of one of the greatest writers in the world and find out exactly what makes them tick? Well… here’s your chance. Stephen King has published 57 novels, all of them bestsellers. He has sold more than 350 million copies of his works. According to Forbes, he earns approximately $40 million per year, making him one of the riches ...
Can I be straight up with you? 95% of the advice on the web about how to increase your website traffic is totally useless. It’s outdated, overly simplified, or just plain wrong. Here’s how I know: Over the last eight years, the sites I’ve built have received over 200 million page views. I’ve also worked with thousands of students in every imaginable niche, and I’ve seen fir ...
You know everyone thinks we’re fools, right? To most of the world, blogging is a joke. It isn’t a career. It isn’t a way to make money. It isn’t a tool for changing the world. It’s a hobby, a diversion, a fad that’ll come and go. Sure, you can start a blog, but don’t count on it to make you any money. That’s just silly.
Once upon a time, “how to” posts were a blogger’s bread-and-butter. The idea was simple. People want to know how to do stuff, and if you teach them how, you’ll get lots of traffic. And it was true… for a while. This post from 2007 is a great example: How to Cook Brown Rice For years, it was the most popular post on Steve’s mega-popular blog.
Some people tell you a story always needs to have a point, but I disagree. Sometimes, you tell a story with no other purpose than bonding with your audience. For instance, here’s a snippet from the newsletter of Gary Halbert, perhaps the greatest copywriter who ever lived: A few days ago, after finishing my workout, I went to a small diner and ate three steak sandwiches.
Well, surprise, surprise, surprise… as my good ol’ buddy Gomer Pyle used to say. After four wonderful years on BoostBlogTraffic.com, we’ve decided rebrand as SmartBlogger.com. Why? In one word: evolution. Back in 2012, I was one little voice in a sea of people blogging about blogging. To stand out, I picked a topic I knew I could talk about better than anybody else: traffic.
You know that feeling you get right before you publish a post? The angel on one shoulder says you’ve written a post of enormous importance and depth, one that will change the lives of your readers forever. Meanwhile, the devil on the other shoulder calls you a halfwit with the writing talent of a chimpanzee doped on acid.