jonathan gamble

  • Back-to-School Shopping: What Retail’s Second Season Means for Marketers

    Published 28 mins ago 36 Retail sales in the US typically see a nice boost at the end of the summer, largely propelled by back-to-school shopping. This period extending from the end of July through August is known as retail’s “second season” and, according to Rubicon Project’s Consumer Pulse Survey, 56 percent of parents plan to spend more money per child this year than they did in 2014.

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  • 3 Reasons To Break The Content Marketing Rules

    Published 1 min ago 22 As Benjamin Franklin once said, there should be “a place for everything and everything in its place”. Organization is a key driver of success. For his part, Franklin proved this to be true as one of the most diversely successful individuals in American history. A major part of staying organized is keeping to a schedule, and this holds true for co ...

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