jonathan kranz

  • 5 Secrets to Award-Winning Content

    I recently had the privilege of being one of many judges reviewing Content Marketing Awards submissions. As I read through the entries (12 each in two categories), I was struck by the sharp contrast between the best work — the top three in each category — and the remaining nine. I had expected to see a gradient of many shades of gray; instead, there was a black-and-white diff ...

    Content Marketing Institute- 12 readers -