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I recently met with a group of Entrepreneurs to talk about digital marketing. Their companies are small, but damn they are impressive – the majority had driven the largest percentage of their sales through word of mouth alone. Like most business owners, these Entrepreneurs wanted to continue to improve by teaching more people about their brands, drive more visits to their sit ...
Seer conducted a new test to drive more clicks from organic search results, by using insights from paid search data. The results were staggering: we generated a 65% avera ...
TL;DR: Do you want to make more money on your website? By optimizing your site’s conversion rate, you’ll be able to generate more revenue without having to spend money on driving traffic. This post outlines 10 proven ways to increase conversion rates, which we’ve seen have real impact on the bottom line.
Brand Social Media Profiles In Google’s Knowledge Graph: How To Get There & What It Means for Marketers If you’ve Googled some of your favorite brands lately, you may have noticed something new showing up in the results pages. As of early this year, Google has included brands’ social profiles outside of Google+ within the knowledge graph.