joseph zappa

  • Street Fight Daily: Target Acquires Shipt, Facebook to Stop Paying Publishers for Video

    Street Fight Daily: Target Acquires Shipt, Facebook to Stop Paying Publishers for Video December 14, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Target Acquires Instacart Competitor Shipt to Compete with Amazon (Recode) Like its chief rival, Instacart, Shipt partners with a .

    Street Fightin Facebook- 5 readers -
  • Street Fight Daily: 2018 Local Ad Spend Projections, Mashable Pivots Away from Video

    Street Fight Daily: 2018 Local Ad Spend Projections, Mashable Pivots Away from Video December 8, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… 2018 Local Ad Spend to Top $151 Billion (MediaPost) Mobile, which is becoming a $19 billion market, will move into the No.

    Street Fight- 11 readers -
  • Street Fight Daily: Amazon Adds Local Artisan Products to Prime Now, CPGs Go Digital

    Street Fight Daily: Amazon Adds Local Artisan Products to Prime Now, CPGs Go Digital December 5, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Brings Its Handmade Local Items to Prime Now Through Holidays (TechCrunch) For the first time, handcrafted items from local art.

    Street Fightin Google- 10 readers -
  • Street Fight Daily: Duopoly’s Dominance Grows, Aging Millenials Shape Brand Success

    Street Fight Daily: Duopoly’s Dominance Grows, Aging Millenials Shape Brand Success December 4, 2017 by Joseph Zappa Leave a Comment Filed Under: News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Study: The Duopoly Will Capture Almost All Ad Growth in 2018 (AdExchanger) Both platforms accounted for 96% of growth in global digital ad spend i.

    Street Fightin Google Facebook- 12 readers -
  • Raise Report: Pixvana, Affinio, ADAY Lock Down New Funding

    Raise Report: Pixvana, Affinio, ADAY Lock Down New Funding December 1, 2017 by Joseph Zappa Leave a Comment Filed Under: Raise Report Every two weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. Monday, Nov 20: Pixvana Picks Up $14 Million to Deliver AR and VR Video Experiences Vulcan Capital led the Series A round, ...

    Street Fight- 19 readers -
  • Street Fight Daily: Shoppers Swarm to Social, Snapchat’s Redesign Goes Live

    Street Fight Daily: Shoppers Swarm to Social, Snapchat’s Redesign Goes Live November 29, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… More Facebook and Instagram Users Discussed Last Weekend’s Shopping than Super Bowl (AdWeek) On Facebook, 90 million people generated 226 mill.

    Street Fightin Facebook- 10 readers -
  • Moe’s Seeks Personalization and Efficiency by Implementing Drive-Thru Kiosks

    In all sectors of the retail industry, businesses are scrambling to implement digital initiatives that cater to customers’ personal expectations and make for a quick and easy store visit. In fact, personalization topped all other digital transformations as the top marketing strategy being pursued by retail executives in an eMarketer report released earlier this year.

    Street Fight- 8 readers -
  • Street Fight Daily: Black Friday Was a Bonanza, SoftBank Tries to Buy Uber Shares at a Discount

    Street Fight Daily: Black Friday Was a Bonanza, SoftBank Tries to Buy Uber Shares at a Discount November 28, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Black Friday Sales, Click Rates Soar (MediaPost) Email and ad engagement rates leaped in the week before Black Friday, con.

    Street Fight- 12 readers -
  • Street Fight Daily: Snap Selling New Type of Ad, Net Neutrality Repeal Could Affect Marketers

    Street Fight Daily: Snap Selling New Type of Ad, Net Neutrality Repeal Could Affect Marketers November 24, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat Is Selling a New Type of Ad in Time for the Holidays: Promoted Stories (Recode) Snapchat is rolling out a new ad fo.

    Street Fight- 13 readers -
  • Street Fight Daily: What the Time Sale Portends, Moment of Truth Approaches for Uber

    A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… What the Blockbuster Sale of Time Inc Means for the Media (Poynter) The $3 billion Sunday evening sale of Time Inc., long the king of magazine companies, is stunning for not being stunning. It will now be a footnote, albeit an important one, to a digital revolution that has altere ...

    Street Fight- 14 readers -
  • Street Fight Daily: Uber Hid 2016 Data Breach from Users, Huge Ad Fraud Scheme Uncovered

    Street Fight Daily: Uber Hid 2016 Data Breach from Users, Huge Ad Fraud Scheme Uncovered November 22, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Hid a 2016 Data Breach That Affected 57 Million People And Paid Off the Hackers (Recode) Uber failed to notify some 57 milli.

    Street Fightin Facebook- 20 readers -