joy hawkins

  • Are Home Service Ads the death of home-based businesses on Google?

    If you are a local business that provides home services in the United States, you should be bracing yourself for what will happen when Home Service Ads roll out in your industry and market. The changes are vast and make a huge difference in who ranks in the local results on Google. When they first started expanding them last year in San Diego, it wiped out 89 percent of the l ...

    Search Engine Landin SEO Google- 17 readers -
  • 6 things you need to know about Google’s Q&A feature on Google Maps

    In mid-August, Google rolled out a new feature on the Google Maps app for Android called Questions & Answers. This feature is currently also available on mobile browsers. Here are some aspects of this new feature that business owners and marketers may need to be aware of. 1. If you don’t see the feature, you might need to update the app I’ve spoken to many users who don’ ...

    Search Engine Landin SEO Google- 19 readers -
  • 12 things to know to succeed with Google Posts

    Google has been cranking out the updates this year for Local Search, and the latest thing to hit the SMB market is Google Posts. This new feature allows you to publish your events, products and services directly to Google Search (in the Knowledge Panel) and Maps. Here’s an example of what a Google Post looks like on mobile: I’ve been testing this feature for a while (one of ...

    Search Engine Landin SEO Google- 20 readers -
  • Dear Google: 4 suggestions for fixing your massive problem with fake reviews

    Hey Google, If you’re reading this, you already know that fake reviews on Google have been a hot topic lately — and it appears the problem is getting a lot worse, resulting in a huge headache for small business owners. Rather than outlining all the issues and turning this post into a huge rant, I wanted to offer some suggestions that I think would help solve some of the maj ...

    Search Engine Landin SEO Google- 22 readers -
  • 7 unannounced updates to Google My Business we’ve seen in 2017

    We all know that Google is constantly launching updates to their products (over 1,600 last year), and some of these changes are well covered and some slip by unnoticed. I have quietly been keeping track of some of the major changes I’ve noticed so far this year that would impact those of us who work in Local SEO and wanted to share my observations. 1.

    Search Engine Landin SEO Google- 18 readers -
  • When Breaking Google’s Guidelines Is Almost Necessary with GMB

    When Breaking Google’s Guidelines Is Almost Necessary with GMB April 24, 2017 by Joy Hawkins Leave a Comment Filed Under: Commentary A couple of months ago I was helping a physical therapy business on the Google My Business Forum that was filtered out of the local results on Google because of the Possum algorithm update in 2016.

    Street Fightin Google- 23 readers -
  • Is Google really keeping fake listings off Google Maps?

    Google announced last week that they had recently conducted a study to research the actors behind fake listings on Google Maps. The study points out that “geographic proximity is the coin of the emerging localized-search realm,” which matches what I observed with the Possum update in 2016. This major algorithm update was responsible for making proximity to the searcher the # ...

    Search Engine Landin SEO Google- 22 readers -
  • Sneak Peek – The Expert’s Guide to Local SEO

    We decided to give our readers a sneak peak of what kind of information is in the Expert's Guide to Local SEO which just went on sale last week. This particular section only covers 2 out of the 140+ pages in the manual currently. Current LocalU Forum Members can receive 20% off, just visit the forums with your logins for details in the sidebar! How to See ALL the Categories ...

    Local Universityin SEO- 23 readers -