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Coming up with ideas is really hard – they don’t spontaneously pop into my head while I’m cutting vegetables. – Garry Trudeau Content marketers have two problems. They need to create content faster than they already are, and they need to raise the quality level so that they can be “heard” above all of the other noise out there.
Your content is good, sometimes even great and occasionally awesome – however, how do you create amazing content that becomes shareable content? Amazing Content is Shareable Content Creating amazing content is a conscious choice. Content marketers make this choice every day, as they decide what to craft and publish on their organization’s blogs and social media platforms.