katerina ivkova

  • Why Experimental Data is Essential for Website Design

    Why? Why do you use toggle switch vs. a drop down? Why tabs? Why long page? Why…? Often times clients want to know why proposed solution, feature, interaction, visual treatment - you name it, is better than another. In some cases we, as consultants, can speak from experience, in others it’s good to have some experimental data to support our recommendations.

    Ayantek Blog- 18 readers -