Kayla Matthews

  • Nine A/B Tests You Should Run on Your Newsletter

    image via BigStockPhoto.com As the saying goes, practice makes perfect. Think of A/B testing as practice for your email newsletter. By running these regular checkups, you can find the things that do and don’t work for you, and you can improve both the quality of your offering and the chance someone will buy your product.

    Kayla Matthews/ Convince and Convertin Social- 4 readers -