kendall walters

  • Social Media News You Need to Know: June 2017 Roundup

    Facebook added closed captions for Live video, Twitter rolled out a redesign, Instagram added archive functionality, and Snapchat released a new map feature—June was a busy month for updates on social media. Let’s dive in. Table of contents Twitter Facebook Instagram Pinterest YouTube LinkedIn Hootsuite Snapchat Twitter Direct message buttons On June 13, Twitter rolled out ...

    Hootsuitein Social- 19 readers -
  • Social Media News You Need to Know: May 2017 Roundup

    Face filters for Instagram, custom Stories for Snapchat, and new Live video features for Facebook—the month of May brought a lot of exciting new updates. Let’s dive in. Table of contents Twitter Facebook Instagram Pinterest YouTube LinkedIn Hootsuite Snapchat Twitter New premium video content On May 2, Twitter announced 16 live streaming content deals across sports, news ...

    Hootsuitein Social- 22 readers -
  • Social Media News You Need to Know: February 2017 Roundup

    There were lots of new features, big announcements, and product updates to keep up with in February. This month, Twitter started testing custom profiles in DMs, Facebook rolled out job posting functionality, Pinterest introduced new visual search tools, and Snapchat began selling Spectacles online—and that’s not all.

    Hootsuitein Social- 14 readers -
  • How to Use Instagram Stories: The Complete Guide for Business

    Snapchat may have pioneered disappearing content, but Instagram clearly doesn’t plan on missing out on one of social media’s hottest trends. Launched August 2, 2016, Stories is Instagram’s answer to Snapchat. Since it debuted, Instagram has added a host of new features to beef up their offering. And businesses have taken notice.

    Hootsuitein Social How To's- 24 readers -
  • Social Media News You Need to Know: January 2017 Roundup

    It’s the beginning of a brand new year and social is off to a roaring start with plenty of exciting updates. This month, Twitter created a new Explore tab, Facebook updated the video algorithm, Instagram rolled out ads for Stories, and Snapchat launched the ability to create Snapcodes for any website.

    Hootsuitein Social- 30 readers -
  • Instagram Hacks: 44 Tricks and Features You Probably Didn’t Know About

    Instagram users Like 4.2 billion posts every day. Let that sink in: 4.2 billion. That’s a lot of double taps. It’s no secret that Instagram is a power player in the world of social, but with a whopping 600 million active monthly users and 150 million daily users on Stories alone, it’s clear that businesses can’t afford to ignore the photo-and video-sharing app.

    Hootsuitein Social- 46 readers -
  • Social Media News You Need to Know: December 2016 Roundup

    December can be a very busy time of year—especially in the world of social media. This month, Twitter introduced live video and then upped the ante with live 360 video—a feature Facebook also released in December. Meanwhile, Instagram hit 600 million users and added new features to Stories while Snapchat launched Group Chat and custom sticker creation tools.

    Hootsuitein Social- 31 readers -
  • Social Media News You Need to Know: November 2016 Roundup

    A unified inbox for Facebook, Messenger, and Instagram. New features for Instagram Stories. Live video for Instagram. The release of Snapchat’s highly anticipated Spectacles. It’s been a busy month on social. Never fear. We’ve rounded up all the updates—big and small—from all the major social platforms to ensure that you don’t miss a thing.

    Hootsuitein Social- 26 readers -
  • Social Media News You Need to Know: October 2016 Roundup

    Candy and pumpkins and costumes—oh my! October’s known for being spooky, but this month the most ‘frightening’ social update was Facebook’s addition of Halloween-themed Reactions and Live masks (though the social network also announced a myriad of other updates). Meanwhile, Twitter shuttered Vine and pumped up Periscope, Instagram celebrated six years, Pinterest delved furthe ...

    Hootsuite- 21 readers -
  • Using Instagram to Sell Products Just Became Much Easier

    Instagram has rolled out a game-changer for businesses: brands can now sell products directly from the app. The photo-sharing app introduced a new ‘tap to view’ button on November 1, 2016. The button gives shoppers the opportunity to learn more about an item in an image, as well as the option to go directly to the retailer’s website to purchase the item.

    Hootsuitein Social- 22 readers -
  • 7 Clever Costume Ideas for Social Media Marketers

    It’s that time of year again. There’s a crisp chill in the air and the leaves are changing. Scarves are beginning to reappear and pumpkin spice everything is the treat du jour. October is here and Halloween is right around the corner. If you’re the organized type, that means meticulously planning your costume.

    Hootsuitein Social- 18 readers -
  • Social Media News You Need to Know: September 2016 Roundup

    Twitter users rejoiced this month as the platform known for brevity threw its users a few more characters, allowing them to attach rich media—such as a photos, video, or GIFs—or a poll or Quote Tweet without it counting against the 140-character limit. Meanwhile, Facebook put out custom Reactions to celebrate iconic sci-fi series Star Trek’s 50th anniversary.

    Hootsuitein Social- 19 readers -
  • The Facebook Algorithm: What You Need to Know to Boost Organic Reach

    Facebook boasts a whopping 1.65 billion monthly active users. It remains the most-used social media site among all ages, accounting for one in every six minutes spent online and one in every five minutes spent on mobile. Simply put: everyone uses Facebook and they use it a lot. The Facebook algorithm determines what any one of those users sees in their News Feed at a given time.

    Hootsuitein Social How To's- 38 readers -
  • Social Media News You Need to Know: August 2016 Roundup

    Facebook made several algorithm updates, Twitter introduced #Stickers, and Instagram launched Stories—August was far from lazy on social media! We’ve rounded up all the social media news worth knowing from all the major social networks for the month of August. Twitter Instant Unlock Card On August 4, Twitter introduced a new ad product called Instant Unlock Card, which can be ...

    Hootsuite- 14 readers -