Kerry Butters

  • Facts vs. Opinions: A Guide For Content Marketers

    When it comes to writing blogs, there is an eternal battle between presenting information as fact and information as opinion. Whilst each have their merits, it is important to understand the differences between the two in order to present a balanced viewpoint for your readers. Some pieces of writing that you do will be a straight presentation of facts.

    Kerry Butters/ GetResponse Blogin EMail Content- 19 readers -
  • Planning Your Content Calendar For 2016

    As I begin to to write this blog I realise that perhaps it would have been better to get this sorted before Christmas. But, as they say, better late than never. And indeed, there’s no reason why you should have to wait for an ‘official’ new year to pass before you make the commitment to plan ahead. A 12-month editorial calendar really has no beginning and no end.

    Kerry Butters/ GetResponse Blogin EMail Content- 22 readers -
  • 5 Tips To Increase Webinar Attendance

    I’m sure nothing much gets past you wily people, but just in case you haven’t noticed, GetResponse has now added webinars to its package for dedicated subscribers. I know! It’s incredible, isn’t it? If you’re already signed up with a GetResponse Pro (or above) marketing package, then you’ll find GetResponse Webinars all ready and waiting for you to utilise straight away right ...

    Kerry Butters/ GetResponse Blogin EMail- 22 readers -