kevin rutter

  • A Beginner’s Guide to Adobe Analytics

    While most digital analysts understand Google Analytics, many can find Adobe Analytics to be a complete mystery. If you are one of those people, you’ve come to the right place. Let’s dig into Adobe Analytics and get you up to speed! First, let’s establish why Adobe Analytics is important to understand, and define some dimension and metric differences between Google Analytics and Adobe.

    SEER Interactive- 13 readers -
  • Automation Innovation: Beginner’s Guide to Google Sheets’ GA API Integration

    It’s 4pm on a Thursday. You have six monthly dashboards on your to-do list, and a boss/client(s) breathing down your neck. You know it’s a long, treacherous road to get the Google Analytics data you need. How will you get all of this done in time? http://memegenerator.net/ Now, imagine this option: You come into work on Thursday and all the data you need is there, ready to b ...

    SEER Interactivein Google- 23 readers -