kevin vlcek

  • Dynamic Countdown Ads Work, and Here’s How to Use Them

    Dynamic Countdown Ads Work, and Here’s How to Use Them Posted: 02.08.2016 I was always curious as to how effective Google’s dynamic countdown ads were to performance in an account – specifically, how they affected CTR, CVR and conversion volume. Much to my luck, one of my eCommerce clients expressed an interest in testing it out over this past Christmas, and to my surprise i ...

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