kinley mcfadden

  • Marketing Automation 101: Creating a Cart Abandonment Workflow

    If you sell a product or service online, you are losing money everyday. This is from a concept known as cart abandonment. These are visitors to your site that end up on your checkout page, but don’t actually order. Baymard Institute tracked 33 different studies and found that 68.63% users abandoned their shopping carts.

    Smart Business Trendsin EMail- 24 readers -
  • Wishpond Review: The Do Everything Lead Generation Tool

    Email marketing and lead generation are essential for running a successful online business these days. But to make it all work, you need to have certain pieces in place. For example you might use ActiveCampaign to collect leads and send out emails. Perhaps you have a LeadPages account to create a highly converting landing page.

    Smart Business Trends- 17 readers -
  • Shopify Review: Should I Use It For My Next Online Store?

    Recently I had a friend ask me for help setting up an eCommerce store to sell her products online. She had her products ready to sell, but wasn’t confident in her ability to put together an online store by herself. Now, I had never built my own eCommerce store either, so I took it upon myself to do some research on what it would take to build one.

    Smart Business Trends- 14 readers -
  • Thrive Leads Review: The Smart Way To Grow Your List

    Have you been building your email list and wondering why it’s been growing so slowly? There are countless well known optin form building products out there which you may or may not already been using. Or you might be using the email form builder that comes with your current email service provider.

    Smart Business Trendsin EMail- 16 readers -
  • SumoMe Review: Free Tools to Grow Your Email List

    In my last few posts, I’ve been stressing the importance of building an email list. It should be the primary focus of any small business. Your first step is to start collecting emails. That means investing in an autoresponder and deciding how you want to start growing your list. SumoMe Review First Published on: Dec 25, 2015 Last updated: Dec 25, 2015 tl;dr Summary SumoMe’ ...

    Smart Business Trendsin EMail- 23 readers -
  • ActiveCampaign Review: Marketing Automation On Steroids

    For a long time, the only email service providers that provided automation capabilities were hugely expensive products like InfusionSoft and Ontraport. This put the power that automation out of the reach for many small businesses and entrepreneurs. Why is email automation so critical? ActiveCampaign Review First Published on: Dec 16, 2015 Last updated: Dec 16, 2015 tl;dr Su ...

    Smart Business Trendsin Social EMail- 19 readers -
  • Multiply Your Email Optins Using Content Upgrades

    Have you started collecting emails on your site yet? If you have, then more than likely you’ve gone the traditional route and added a popup or stuck an opt-in form on your sidebar and tried to collect emails that way. Maybe you even went the extra mile, and created a lead magnet similar to this free report at Boost Blog Traffic to increase your optin-rate.

    Smart Business Trendsin EMail Content- 12 readers -
  • Easy Email Automation With ConvertKit

    Email marketing is a hot topic these days. And for good reason. Implemented properly, it will certainly become the most important tool in your business for making consistent sales. According to Capterra, the average return on $1 spent on email marketing is $44.25! As part of your email marketing effort, you will need to invest in a good email service provider.

    Smart Business Trendsin EMail- 18 readers -
  • What is the Best VPS Hosting for 2015?

    There may come a time when your small business outgrows your current shared hosting setup. And that’s a good thing. Give yourself a pat on the back. You are now getting enough traffic to warrant upgrading your web hosting plan to support it. If your site is running a WordPress blog, then you might want to look into dedicated WordPress hosting.

    Smart Business Trends- 18 readers -
  • Why I use Clicky Instead of Google Analytics

    As a site owner, it is critical to track of how your site is performing by using some sort of web analytics service. By doing so, you can see how many visitors your site is getting, where they are coming from, and what your most popular content is. All this is crucial in helping you to making the proper decisions that will help you expand and grow your site.

    Smart Business Trendsin Google- 18 readers -
  • How I Sped My Site Up 116% By Switching to Traffic Planet Hosting

    I’ve been using Bluehost as my web host for more than 2 years now. The monthly fee is quite cheap and it’s relatively reliable. For small sites like I once was, a Bluehost shared hosting plan is perfectly reasonable. Traffic Planet Hosting Review Published on: Sept 4, 2015 Last updated: Sept 4, 2015 tl;dr Summary I migrated this site over to Traffic Planet Hosting and I sa ...

    Smart Business Trends- 29 readers -
  • Create Targeted WordPress Widgets with Thrive Clever Widgets

    One of the reasons I continue to remain a Thrive Themes member is that they continuously add value to the membership. Whether it’s adding amazing new features to their plugins, or releasing new themes, they always have something cooking in their pipeline. Last week, the Thrive team formally announced the release of Thrive Clever Widgets.

    Smart Business Trendsin Blogging- 18 readers -
  • Thrive Themes releases Rise Theme

    Rise theme is the latest member of the Thrive Themes club. This new theme has a simple, polished design that focuses on readability and typography and it’s ideal for both bloggers and affiliate marketers. In fact, it was designed with input from expert affiliate marketer, Zac Johnson himself who shared with Shane Melaugh and the Thrive team his vision of the ideal WordPress theme.

    Smart Business Trends- 38 readers -
  • Best Design Contest Marketplace for 2015: 99Designs or DesignCrowd?

    Getting design work done for my projects has always been a huge hassle for me. I’m more of a DIY person and I will often use my limited Photoshop skills to put something together. However, there are times when you need something better. When you need a design for your next logo or website that looks slick and professional. Getting quality design work done can be really expensive.

    Smart Business Trends- 21 readers -
  • Bluehost vs Hostgator (2015) – Which Shared Hosting Wins?

    There are thousands of different shared web hosting companies out there. And trying to choose the best one for your small business can be overwhelming. If you do some research on the web though, you can clearly see that a handful of shared web hosting companies get recommended the most. And the top 2, are Bluehost and Hostgator. SmartBusinessTrends.

    Smart Business Trends- 27 readers -