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Sending out broadcast emails and setting up autoresponder series is something every small business should be doing. Which is why having a reliable email service provider (ESP) in your toolbox is so important. These days, all ESPs can handle these basic capabilities. So what I personally look for in a great email service provider are its marketing automation features.
If you sell a product or service online, you are losing money everyday. This is from a concept known as cart abandonment. These are visitors to your site that end up on your checkout page, but don’t actually order. Baymard Institute tracked 33 different studies and found that 68.63% users abandoned their shopping carts.
Email marketing and lead generation are essential for running a successful online business these days. But to make it all work, you need to have certain pieces in place. For example you might use ActiveCampaign to collect leads and send out emails. Perhaps you have a LeadPages account to create a highly converting landing page.
I think we can all agree by now, that email marketing is one of the best marketing channels to master to create a successful website. Not only will it become one of your best traffic sources, but it will likely drive the most sales for you as well. Plus it's not subject to the whims of random algorithm changes like you would from Google search or Facebook Ads.
Recently I had a friend ask me for help setting up an eCommerce store to sell her products online. She had her products ready to sell, but wasn’t confident in her ability to put together an online store by herself. Now, I had never built my own eCommerce store either, so I took it upon myself to do some research on what it would take to build one.
Have you been building your email list and wondering why it’s been growing so slowly? There are countless well known optin form building products out there which you may or may not already been using. Or you might be using the email form builder that comes with your current email service provider.
In my last few posts, I’ve been stressing the importance of building an email list. It should be the primary focus of any small business. Your first step is to start collecting emails. That means investing in an autoresponder and deciding how you want to start growing your list. SumoMe Review First Published on: Dec 25, 2015 Last updated: Dec 25, 2015 tl;dr Summary SumoMe’ ...
For a long time, the only email service providers that provided automation capabilities were hugely expensive products like InfusionSoft and Ontraport. This put the power that automation out of the reach for many small businesses and entrepreneurs. Why is email automation so critical? ActiveCampaign Review First Published on: Dec 16, 2015 Last updated: Dec 16, 2015 tl;dr Su ...
As I’ve talked about in many of my recent posts, building your email list is critical and should be the #1 task for your business. There are many ways to build your list, but two of the most popular methods today are using landing pages and popups. If you were to try and construct these types of optin forms by hand, I’m guessing you would have a very difficult time.
Have you started collecting emails on your site yet? If you have, then more than likely you’ve gone the traditional route and added a popup or stuck an opt-in form on your sidebar and tried to collect emails that way. Maybe you even went the extra mile, and created a lead magnet similar to this free report at Boost Blog Traffic to increase your optin-rate.
Email marketing is a hot topic these days. And for good reason. Implemented properly, it will certainly become the most important tool in your business for making consistent sales. According to Capterra, the average return on $1 spent on email marketing is $44.25! As part of your email marketing effort, you will need to invest in a good email service provider.
Let’s begin with a question: Are successful entrepreneurs born or developed? Entrepreneurs are some of the most multi-talented and diverse people out there. A successful entrepreneur puts on many different hats at the same time – he’s a project manager, a risk-taker, an accountant, a marketer, a salesman. And that’s not all.
There may come a time when your small business outgrows your current shared hosting setup. And that’s a good thing. Give yourself a pat on the back. You are now getting enough traffic to warrant upgrading your web hosting plan to support it. If your site is running a WordPress blog, then you might want to look into dedicated WordPress hosting.
As a site owner, it is critical to track of how your site is performing by using some sort of web analytics service. By doing so, you can see how many visitors your site is getting, where they are coming from, and what your most popular content is. All this is crucial in helping you to making the proper decisions that will help you expand and grow your site.
I’ve been using Bluehost as my web host for more than 2 years now. The monthly fee is quite cheap and it’s relatively reliable. For small sites like I once was, a Bluehost shared hosting plan is perfectly reasonable. Traffic Planet Hosting Review Published on: Sept 4, 2015 Last updated: Sept 4, 2015 tl;dr Summary I migrated this site over to Traffic Planet Hosting and I sa ...
One of the reasons I continue to remain a Thrive Themes member is that they continuously add value to the membership. Whether it’s adding amazing new features to their plugins, or releasing new themes, they always have something cooking in their pipeline. Last week, the Thrive team formally announced the release of Thrive Clever Widgets.
Rise theme is the latest member of the Thrive Themes club. This new theme has a simple, polished design that focuses on readability and typography and it’s ideal for both bloggers and affiliate marketers. In fact, it was designed with input from expert affiliate marketer, Zac Johnson himself who shared with Shane Melaugh and the Thrive team his vision of the ideal WordPress theme.
Getting design work done for my projects has always been a huge hassle for me. I’m more of a DIY person and I will often use my limited Photoshop skills to put something together. However, there are times when you need something better. When you need a design for your next logo or website that looks slick and professional. Getting quality design work done can be really expensive.
There are thousands of different shared web hosting companies out there. And trying to choose the best one for your small business can be overwhelming. If you do some research on the web though, you can clearly see that a handful of shared web hosting companies get recommended the most. And the top 2, are Bluehost and Hostgator. SmartBusinessTrends.
I have been obsessed with landing page builders lately as you tell from my most recent posts over the last couple of months. Well today, I’m going to take a deep-dive into yet another landing page product called ClickFunnels. I’ve been using it for more than a month on a client project of mine, and I am starting to think of it as LeadPages on steroids.