lauren pedersen

  • Publishers: Allow third party players access to your data at your own risk

    Lauren Pedersen is vice president of global marketing for Cxense When it leaked last month, The New York Times Innovation Report highlighting the paper’s woes in the digital arena shot through the publishing industry. By most accounts, The New York Times has a rather compelling digital presence, so if its site is feeling growing pains, it follows that less-venerable publishers ...

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