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Last week, I attended the Consumer Electronics Show in Las Vegas for the first time. I work in Business Development and Innovation at the Ad Council and was excited to discover innovative companies — potential partners that are using tech to inspire positive change and improve lives. I’ve always dreamed of going to CES, a conference my dad went to when I was growing up.
For anyone who works in tech and media, the new year starts with the annual Consumers Electronics Show (CES) in Las Vegas during the first week in January. That’s where advancements in technology are introduced and predictions are made for the year. This year, Snapchat was everywhere, literally. As Director of National Media Accounts for the Ad Council, I work with Snapchat ...