- Our Blog
Let’s talk about that holy grail of bloggers everywhere — Making money while you sleep. This is how you imagine it’ll work… You’ll launch a blog, get some readers, and sell them stuff. People will snatch up your cool offers, and before you know it you’ll be retiring to an island retreat somewhere. Because that’s how blogging works, right? Well, maybe.
What is it with interviews? All the top bloggers seem to do them. They get to know each other. They share their knowledge and stories. And they engage, educate and entertain their fans. Interviews are the mark of a professional blogger, and you’re dying to join that club. But something’s holding you back.
You dream of building an online empire. A popular blog with hordes of loyal readers who hang on your every word. You want to be as successful as your idols, changing the world and even getting paid to do so. But you know you haven’t got a chance in hell of seeing that kind of success unless you can truly engage your readers and keep them interested over the long haul.
Although it seems like a natural place on your website to talk about yourself, a strong About page is really about empathy for your visitors. When you write an effective About page, you dig into your readers’ minds and then communicate that you have what they need or want. And you can’t afford to follow the herd.