Liz Staplefoote

  • What LinkedIn’s Big Bet on Content Means for B2B Marketers

    LinkedIn is making a billion-dollar bet on content. Though you may not be aiming to make a billion on your content, you can learn a few things from the focus of LinkedIn’s recently leaked strategy document. In the document, LinkedIn sets its sights on the $50 billion B2B marketing solutions segment by building the ultimate marketing platform that does everything except create content for you.

    Liz Staplefoote/ Relevancein Social Content- 14 readers -
  • 6 Easy Places to Find Data for Infographics and Charts:

    Thanks to Visually (http://Visual.ly) for facilitating the creation of this video, to http://youtube.com/kurzgesagt for the animation, and to The Prison Policy Initiative for research help and fact checking. (http://www.prisonpolicy.org). It wasn't easy to pick this topic, but I believe that America's 40-year policy of mass incarceration is deeply unethical, not very effective, ...

    Liz Staplefoote/ Search Engine Journalin Content- 2 readers -