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If you’re an SMB looking for a vendor to help with your digital needs, how do you decide when so much choice exists? You can take phone calls from vendors but when the average SMB receives anywhere from 20 to 40 sales calls per month, that means a big time commitment. Other options include surveying friends and colleagues, studying websites, reading articles, or, at the opposit ...
With so many companies selling similar services in the local digital space, distinguishing the subtle differences between vendors can sometimes be challenging. Now put yourself in the shoes of a small or medium-sized business owner (SMB). In addition to their operational demands, they must also navigate the complex new world of digital marketing. Pity the poor SMB trying to figure it all out.