Lyndsay Peters

  • 5 Social Listening Hacks for Twitter

    Online Marketing Blog by KAYAK The power of Twitter is that, as a platform, there is so much to be found - new connections, weird facts, and business opportunities abound. It's important to know what to listen to. Much like having a large music library divided into playlists, you want to divide your twitter reading into curated lists and well-defined searches.

    Lyndsay Peters/ KAYAK ONLINE MARKETING BLOG in Social- 5 readers -
  • Is Your Website Visitor a Skimmer or a Diver?

    Online Marketing Blog by KAYAK Summer's here and people are taking to the water, whether it's rafting down a slow creek or getting out the waterskis. If you're avoiding the sun by staying in the office, there's a take-away we marketers can learn from the people splashing around at the lake: there are the skimmers, and there are divers.

    Lyndsay Peters/ KAYAK ONLINE MARKETING BLOG - 2 readers -
  • What Legend of Zelda Taught Me about Online Marketing

    Online Marketing Blog by KAYAK Marketing can be a world of adventure and discovery all its own, so there's no surprise that we could pick up a trick or two from one of the most popular video game franchises of the past 25 years. What can Legend of Zelda teach you about being a better marketer? We're all a bit nerdy here at Kayak, but I'm the one who's into video games, and ...

    Lyndsay Peters/ KAYAK ONLINE MARKETING BLOG - 10 readers -
  • Avoiding Barriers to Business Success

    Online Marketing Blog by KAYAK The best marketing removes barriers. Are you focusing on doing the same thing for your business and networking practices? We're big believers in reaching a wider audience through sharing and engaging in a variety of places around the web, as well as discovering quality content posted by others.

    Lyndsay Peters/ KAYAK ONLINE MARKETING BLOG - 17 readers -
  • Making Waves #18: Do you Look Trustworthy Online?

    Online Marketing Blog by KAYAK Building a new website and improving your online presence is an exciting decision. The mind goes to flashy designs and complicated tools to impress your prospects. While these all sound fun, part of our job is the reminder that your online presence, including your website, must encourage your prospects to trust you.

    Lyndsay Peters/ KAYAK ONLINE MARKETING BLOG in EMail- 10 readers -
  • Clickbait vs Curiosity: Making Waves #13

    Online Marketing Blog by KAYAK So You Wore Out Your Audience With Headline Trends… You Won't BELIEVE What Happens Next! Have you seen these headlines lately? You probably saw one or two, thought they were interesting, and then your Facebook feed became a firehose of Things You Can't Believe Happened Next! This is the clickbait headline, content trend du jour.

    Lyndsay Peters/ KAYAK ONLINE MARKETING BLOG - 8 readers -
  • Font Facelifts, Super Saunas and Humming Along : Making Waves #11

    Online Marketing Blog by KAYAK Here's what's making waves at KAYAK this week. The biggest online news this week is the critical SSL exploit, Heartbleed. Take care of your online security by changing your passwords. And, in a couple weeks, you might want to change them again. LastPass has a tool that will allow you to test whether a website has reissued its certificates or not.

    Lyndsay Peters/ KAYAK ONLINE MARKETING BLOG - 2 readers -