Marie Haynes

  • Should you audit your disavow file?

    In October 2013, Google gave us the Disavow tool. This allowed webmasters to instruct Google not to count the link metrics that flowed either through certain links or from certain domains. If you've had a manual penalty or have been dealing with Google's Penguin algorithm, you've probably filed a disavow file.

    Marie Haynes/ Search Engine Watch- 16 readers -
  • The Current Status of Google’s Penguin Algorithm

    I get a lot of emails saying things like this: "We were hit by Google's Penguin algorithm. We did a thorough link cleanup six months ago and NOTHING has changed." An incredible number of small businesses have been decimated by Penguin. They're trying to recover but are not succeeding. Because Google's updates of the Penguin algorithm are so infrequent, it is not uncommon fo ...

    Marie Haynes/ Search Engine Watch- 27 readers -
  • How to Clean Up Unnatural Links from Freehost Microsite Spam

    In the past, freehost microsite spam links were commonly used to build effective links to a site. This type of linking is definitely against Google's quality guidelines; we know that Google can see these, and given a manual review, they treat them as unnatural. What we don't know is whether or not the Penguin algorithm can find this kind of link and use it to lower the level ...

    Marie Haynes/ Search Engine Watchin How To's- 18 readers -
  • Panda and Penguin Are Not Penalties

    Did you know that Penguin and Panda are NOT penalties? It seems hard to believe that this is true, especially if your website is experiencing horrendous ranking drops because it has been affected by one of these changes. However, Google is quite adamant that we should not be calling these algorithmic changes penalties.

    Marie Haynes/ Search Engine Watchin SEO- 26 readers -
  • Can You Reavow Links You Have Peviously Disavowed?

    Google's disavow tool is a mysterious thing. If you are reading this article, you are probably familiar with how it is used. To disavow links, we create a text file that contains either the URLs of the links you want to disavow or the entire domain of each link, upload the file to Google's disavow tool and trust that next time Google visits this link, they will apply an invis ...

    Marie Haynes/ Search Engine Watch- 10 readers -
  • Can You Escape Penguin Simply by Getting Good Links?

    Can you escape the grip of Google’s Penguin algorithm by getting enough good links? Recently, in a Webmaster Central Help Hangout, Google employee John Mueller made a statement that implied that this could be possible. He was asked about a hypothetical situation in which a website was negatively affected by Penguin, and then was able to obtain enough new good links so that th ...

    Marie Haynes/ Search Engine Watch- 6 readers -
  • Are Scholarship Links Considered Unnatural by Google?

    We all know that when it comes to improving a site’s Google rankings, getting links is important. Until recent years, it seemed that almost any kind of link could help your site. But now, Google is getting good at figuring out when a link is one that was made with the sole intention of trying to manipulate Google.

    Marie Haynes/ Search Engine Watchin Google- 14 readers -
  • What’s the Deal With Links From M.Biz? Should You Disavow?

    Several times a week I get an email from a site owner who is asking whether they should disavow links to their site that come from and clone sites. I have been asked this frequently enough that I decided that an article on this topic would be useful to readers of Search Engine Watch. I’d like to preface this article by saying that some of what I am writing is simp ...

    Marie Haynes/ Search Engine Watchin SEO Google- 9 readers -
  • Did Your Manual Penalty Disappear? It Probably Expired

    Hi Matt. Is there a thing like a permanent Google penalty for sites, or if the necessary fixes were made according to Google guidelines the penalties are lifted in all cases? valterchaves, flamengo Russian subtitles provided by Mike Shakin. Have a question? Ask it in our Webmaster Help Forum: ...

    Marie Haynes/ Search Engine Watch- 12 readers -