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It’s no secret that social media can help you connect with your customers. From addressing customer support issues to receiving feedback in real-time, social media gives brands the power to converse one-on-one with their fans. As a result, it is critical to develop a social media strategy that optimizes these opportunities.
Content curation can be a critical part of a larger social media strategy. Instead of only focusing on creating great original content, there are big advantages to sharing content from outside sources, especially when you can add value to it. What is content curation and why is it important? The word “curate” means “to select, organize, and present, typically using professional ...