Matt Secrist

  • 5 Ways to Use Instagram Stories for Business

    Are you looking for ways to use Instagram Stories? Want to know what’s working for other businesses? The videos, pictures, and text in Instagram stories help pique your followers’ interest on an authentic and personal level. In this article, you’ll discover how five businesses are using Instagram Stories and how you can create similar content.

    Matt Secrist/ Social Media Examinerin Social- 11 readers -
  • 4 Ways to Humanize Your Social Media Updates

    Do you want to create better engagement with your fans and followers? Wondering how your business can come across as more human? Engaging on social media with authenticity helps you turn online connections into customers who feel like they know you. In this article, you’ll discover four ways to humanize your engagement on social media.

    Matt Secrist/ Social Media Examinerin Social- 8 readers -
  • 10 Tips for Effective #SEO Copywriting

    “SEO” and “copywriting”—two specialized fields that can seem at odds with each other, yet have entered into a unique marriage. Together, they have created the ultimate offspring in the form of content marketing. Theirs is a complicated relationship that can take some work. One partner is a pleaser and the other is a doer.

    Matt Secrist/ Search Engine Journalin SEO Content- 17 readers -
  • 6 Blog Intros That Reel ‘Em In

    When executed properly, a blog can be a great way to improve SEO, build your brand, and create ongoing customer loyalty. A well-executed blog is comprised of a good topic, a catchy title, sufficient keyword use, good images, appropriate links to your website and, of course, good content, right? Wrong.

    Matt Secrist/ Search Engine Journalin Blogging- 8 readers -
  • SMX East Recap: Avoid Content Marketing Chaos

    I attended SMX East this year, and had the awesome opportunity to take in a wide variety of sessions. One of my favorites included “Content Marketing: Success by Design” with Eric Enge and Mark Traphagen. They gave a great presentation and offered plenty of great points designed to help brands take their content marketing efforts to the next level.

    Matt Secrist/ Search Engine Journalin Content- 3 readers -