matthew zajechowski

  • What’s Ahead for Predictive Analytics and Why It Matters for Businesses [Infographic]

    Predictive analytics is the practice of looking for patterns within systematically compiled data in order to anticipate behaviors and trends. Predictive analytics in the business setting is used to help sales and marketing teams build models and ideal customer profiles as well as provide information to both teams which can be used to increase sales, retain profitable customers ...

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