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Last Monday Google announced the launch of their basic call tracking solution for AdWords. Since then, my company has received hundreds of questions about Google call tracking from media, clients, prospects, competitors, and random people on Twitter. Google is calling their version of AdWords call tracking ”Website Call Conversions”. The day they launched, we posted a response on our blog.
At the outset I want to make clear that I’m with call tracking and call analytics provider, LogMyCalls. Naturally, we’ve been playing close attention to the Google AdWords call tracking announcement and subsequent reaction. In this article we’ll explain why, contrary to what you might think, we were actually excited for Google’s announcement that they are providing call tracking for AdWords.
Earlier this week, Log My Calls released our search marketing Q1 inbound call report. We analyzed millions of […] Author information McKay Allen Inbound Marketing Manager at LogMyCalls McKay Allen is the Inbound Marketing Manager at LogMyCalls. He has spoken at SMX, Social Media Strategies Summit and ...