Megan Biondi

  • 5 Best Practices for Participating in Online Communities

    When adding social media into your marketing mix, it’s important to build in time for your team to participate in online groups or forums. In my previous blog post, “5 Reasons Why Online Communities Are A Good Investment for Your Brand,” I discussed the benefits of participating in these groups, including staying on top of industry news, gaining credibility, and generating brand awareness.

    Megan Biondi/ ROI Factor Blogin Social- 10 readers -
  • Brazil’s 13th Stadium: Social Media and the 2014 World Cup

    For the past 30 days, the spirit of futbol has captivated people around the world. Unless you have been under a rock for a month, it's hard to ignore the jerseys, chants, costumes, memes, drama, Buzzfeed lists, tweets, instagrams and excitement of the FIFA World Cup. It's only once every four years that fans band together and fly their country's colors in the hopes of watching ...

    Megan Biondi/ ROI Factor Blogin Social- 9 readers -