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Google has revealed call-only campaigns, a new option in AdWords that allows advertisers to reach customers by showing their phone number, business description, and call button. Call-only campaigns are optimized to show on mobile devices that can make phone calls. When a user searches for a business, the only call-to-action (CTA) is a phone number that prompts the searcher to confirm the call.
DuckDuckGo, the small search engine that promises to protect searchers’ privacy, is now available in four new languages. While it will only be the answers that are supported in different native tongues, a statement from DuckDuckGo notes that queries can now be answered in French, German, Czech and Polish.
Uh oh. It’s already happening. The fall leaves are yet to turn orange and yellow, but the red and green Christmas decorations are already making their way to stores. The holiday shopping season has begun and it's seeming to get earlier and earlier each year. But it isn’t just brick-and-mortar retailers that are getting into the festive spirit.