michael becker

  • 45 Ways to Create Better Customer Experiences With Emotion

    Recent research by the Temkin Group showed that how a customer feels about an interaction with a company is the most powerful indicator – and driver – of customer loyalty. Compared with customers who have a poor emotional experience, those with a positive one are 6x more likely to purchase again, and 12x more likely to recommend a company.

    Jeffbullas's Blog- 33 readers -