Mike Blumenthal

  • Video Deep Dive: Local Search for Medical Practices

    This is our Deep Dive Into Local from May 30th, 2017. In our Deep Dive series, we take a closer look at one thing in local that caught our attention and deserves a longer discussion. If you have a special topic you would like us to discuss for the Deep Dive in Local, please reach out to us. If you would like to be on one or the other of our segments, reach out and send us th ...

    Mike Blumenthal/ Local Universityin SEO- 12 readers -
  • Video: Last Week in Local June 26, 2017

    Last week in Local 6/26 Join Local U for the latest public episode of Last Week in Local, a weekly conversation about the articles that attracted our attention during the past week ending June 26th, 2017. This week featuring Mary Bowling and Mike Blumenthal. This year we will be publishing our Last Week in Local video directly to the Local U blog.

    Mike Blumenthal/ Local University- 12 readers -
  • Video: Last Week in Local June 19, 2017

    Last week in Local 6/19 Join Local U for the latest public episode of Last Week in Local, a weekly conversation about the articles that attracted our attention during the past week ending June 19th, 2017. This week featuring Mary Bowling and Mike Blumenthal. This year we will be publishing our Last Week in Local video directly to the Local U blog.

    Mike Blumenthal/ Local Universityin SEO- 13 readers -
  • Video: Last Week in Local June 12, 2017

    Last week in local 6/12 Join Local U for the latest public episode of Last Week in Local, a weekly conversation about the articles that attracted our attention during the past week ending June 12th, 2017. This week featuring Mary Bowling and Mike Blumenthal. This year we will be publishing our Last Week in Local video directly to the Local U blog.

    Mike Blumenthal/ Local Universityin SEO- 9 readers -
  • Video: Last Week in Local June 5, 2017

    Last Week in Local 6/05 Join Local U for the latest public episode of Last Week in Local, a weekly conversation about the articles that attracted our attention during the past week ending May 22nd, 2017. This week featuring Mary Bowling and Mike Blumenthal. Join Local U for the latest public episode of Last Week in Local, a weekly conversation about the articles that attrac ...

    Mike Blumenthal/ Local Universityin SEO- 12 readers -
  • Video Deep Dive: Sponsorships as an opportunity in Local Marketing

    Mike Blumenthal and Megan Hannay take a Deep Dive into sponsorships as an opportunity in local marketing. This is our Deep Dive Into Local from May 15th, 2017. In our Deep Dive series, we take a closer look at one thing in local that caught our attention and deserves a longer discussion. If you have a special topic you would like us to discuss for the Deep Dive in Local, pl ...

    Mike Blumenthal/ Local Universityin SEO- 12 readers -
  • Video: Last Week in Local May 30, 2017

    Last Week in Local 5/30 Joel’s Links Google Attribution is a free and easy way to evaluate marketing efforts New machine learning-powered methods enable marketers to model the relative contribution of disparate advertising efforts. This is a much more informative method of evaluation. In the real world, video ads, banner ads, emails and other materials all work in consonan ...

    Mike Blumenthal/ Local University- 9 readers -
  • Video: Last Week in Local May 22, 2017

    Last Week in Local 5/22/17 Join Local U for the latest public episode of Last Week in Local, a weekly conversation about the articles that attracted our attention during the past week ending May 22nd, 2017. This week featuring Mary Bowling and Mike Blumenthal. This year we will be publishing our Last Week in Local video directly to the Local U blog.

    Mike Blumenthal/ Local Universityin SEO- 12 readers -
  • Should You Add City to Your Business Name at Google My Business?

    Should you add city to your business name at Google? This question recently came in at the Local U forum (paywall): A (small) multi-location retailer who just starting using Yext was told by a Yext rep to append to their business name their city so to distinguish between their various locations. [Business Name] + [City] [Business Name] + [City] [Business Name] + [City] … Note ...

    Mike Blumenthal/ Local Universityin Google- 17 readers -
  • Video Deep Dive: Review Spamming

    Review Spamming Deep Dive Into Local series from April 17th, 2017. In our Deep Dive series, Mike and Mary look at review spamming which is one thing in local that caught our attention this week and deserves a longer discussion. If you have a special topic you would like us to discuss for the Deep Dive in Local, please reach out to us.

    Mike Blumenthal/ Local Universityin SEO- 17 readers -
  • Video: Last Week in Local May 15th, 2017

    Last Week in Local 5/15/17 Join Local U for the latest public episode of Last Week in Local, a weekly conversation about the articles that attracted our attention during the past week ending May 15th, 2017. This week featuring Beth Kahlich and Mike Blumenthal. This year we will be publishing our Last Week in Local video directly to the Local U blog.

    Mike Blumenthal/ Local Universityin SEO- 20 readers -
  • Video: Last Week in Local May 8th, 2017

    Last Week in Local 5/8/17 Join Local U for the latest public episode of Last Week in Local, a weekly conversation about the articles that attracted our attention during the past week ending May 8th, 2017. This week featuring Beth Kahlich and Mike Blumenthal. This year we will be publishing our Last Week in Local video directly to the Local U blog.

    Mike Blumenthal/ Local Universityin SEO- 18 readers -
  • Video: Last Week in Local May 1st, 2017

    Join Local U for the latest public episode of Last Week in Local, a weekly conversation about the articles that attracted our attention during the past week ending Mat 1st, 2017. This week we have articles from Joy Hawkins, Joel Headley and Mike Blumenthal. This year we will be publishing our Last Week in Local video directly to the Local U blog.

    Mike Blumenthal/ Local University- 19 readers -
  • Podcast: Last Week in Local April 24th, 2017

    Joy Hawkins (sitting in for Mary Bowling) and Mike Blumenthal discuss review spam, ranking, local content ideas and GMB updates for the week ending 4/24. Due to technical issues this week is audio only. If you have a special topic you would like us to discuss for our other weekly feature, the Deep Dive in Local, or if you would like to be on one or the other of our segments ...

    Mike Blumenthal/ Local Universityin SEO- 21 readers -