millennial media

  • 3D printers and programmatic have more in common than you’d think

    This article was written by Matt Gillis, President, Platform Business, Millennial Media Earlier this year at the Game Developers Conference in San Francisco, I saw a giant 3D printer in action. It’s still very surreal to watch a machine churn out three-dimensional models of a gaming company’s characters as casually as my office printer cranks out spreadsheets.

    Digiday- 9 readers -
  • Leveraging data on the programmatic superhighway

    This article was written by Marc Theerman, EVP Strategy Today’s “always on, always connected” internet-based world generates a lot of data. According to IBM, we create 2.5 billion gigabytes of data every day. If one gigabyte represents one mile, we create enough data to circle the globe more than 100,000 times every day.

    Digidayin Social- 5 readers -
  • Gaining STEAM: Why mobile needs science and art

    This post was written by Mollie Spilman, EVP, Global Sales & Operations at Millennial Media STEM – an acronym for the subjects of science, technology, engineering, and mathematics – has been a national focus since the early 1980s, when failing growth in these subjects prevented the United States from developing the innovative lead it enjoyed in the mid-20th century.

    Digidayin Mobile- 5 readers -
  • Bringing programmatic to mobile

    Programmatic buying is a significant and growing segment of the mobile advertising space. With a leading mobile advertising exchange and as one of the largest bidders on real-time mobile advertising, Millennial Media will share practical ti ...

    Digiday- 7 readers -