Miranda Paquet

  • November 2016 Marketing and Holiday Planning

    The holiday season is right around the corner and your customers are primed and ready to buy. Now, here’s the real question. Are you ready? Do you have a plan for enticing people to shop with you this holiday season? Don’t worry — we’ve got you covered. Follow these steps for a simple and effective holiday promotion plan: Create an irresistible offer to drive customers to your store.

    Miranda Paquet/ Constant Contact- 5 readers -
  • How to Show Up on the First Page of Google

    To say that most small businesses aren’t using search marketing to their best advantage would be a major understatement. It would also be untrue. The real truth is that most small businesses aren’t using search marketing at all. They fear it’s too complicated. Too technical. Can small businesses really influence search results? No matter how small your business, you have th ...

    Miranda Paquet/ Constant Contactin SEO Google How To's- 10 readers -
  • October 2016 Marketing and Holiday Planning

    It’s official. Fall is here and the holidays are right around the corner. Smart small businesses and nonprofits alike are starting to plan for their best holiday season yet. Whether you’re trying to boost holiday sales or increase online donations, there are a few key dates you need to know: Black Friday — November 25th Small Business Saturday — November 26th Cyber Mon ...

    Miranda Paquet/ Constant Contactin EMail- 8 readers -
  • September 2016 Marketing and Holiday Planning

    I know what you’re thinking. September is way too early to start thinking about the holidays. You’re in the midst of back-to-school season, clutching onto those last few days of summer. The holidays couldn’t be further from your mind. But before you know it, the summer haze will fade and you’ll have to kick it into high gear to catch up with your competitors who have alread ...

    Miranda Paquet/ Constant Contactin EMail- 6 readers -
  • August 2016 Marketing and Holiday Planning

    What does August mean for your business? Maybe it’s (finally) your chance for a little peace and quiet before the busy back-to-school and holiday months set in? Or, on the flip side, this could be your busiest time of the year. Whether you’re enjoying extra foot traffic in your store or putting your feet up for a well-deserved vacation, don’t let August go by without sending ...

    Miranda Paquet/ Constant Contactin EMail- 12 readers -
  • July 2016 Marketing and Holiday Planning

    It’s hard to believe, isn’t it? We’re almost halfway through 2016. As we head into the dog days of summer, don’t forget to revisit those resolutions you made a few short months ago. July is the perfect month to ask yourself what’s gone well and where can you improve. If you could use some new email marketing campaign ideas, we’ve got plenty to help you revitalize your stra ...

    Miranda Paquet/ Constant Contactin EMail- 10 readers -
  • Keep Your Email List Spick-and-Span With These 3 Simple Steps

    Uh-oh. You’re doing all you can to grow your email list. But the faster it grows, the less you seem to know about the people on your list. While you used to know every name on your email list personally, as you develop a larger list you’re less sure who your subscribers are, what exactly they’re interested in, and how best to reach them.

    Miranda Paquet/ Constant Contactin EMail- 8 readers -
  • June 2016 Marketing and Holiday Planning

    Back in January, we shared a worksheet to help you plan a year’s worth of email marketing opportunities. You jotted down some important dates, meticulously added them to your marketing calendar, and resolved to make this the year you really stuck to it. And then what happened? If you’re like most of us, you stuck with it for a while.

    Miranda Paquet/ Constant Contactin EMail Content- 13 readers -
  • 6 Things You Can Learn from Your Email Analytics

    Making sense of your email analytics can be tricky at first. How do you know which numbers to focus on? What do all those numbers really mean anyway? Is this really worth your time? To approach your email reports with confidence, you have to understand what information you have available and how to use that information to improve your strategy.

    Miranda Paquet/ Constant Contactin EMail- 9 readers -
  • How to Drive Tremendous Website Traffic with Email Marketing

    “For us, the most important result of email marketing is getting people to our website,” says marketing technology manager for Robert Paul Properties, Autumn Boles. “We want to get people to our website, deliver a quality experience, and ultimately convert them to clients that buy or sell a house with us. We know a significant percentage of our website traffic comes from our emails.

    Miranda Paquet/ Constant Contactin EMail How To's- 13 readers -
  • Congratulations to Our Newest All Star Winners

    Customers First, Always. That’s our #1 core value here at Constant Contact. We’re grateful for our customers — and we never forget that our success starts with yours. Which is why we never miss a chance to thank you for all you do and celebrate your success. Today, we congratulate our 2015 Constant Contact All Stars.

    Miranda Paquet/ Constant Contactin EMail- 12 readers -
  • 4 Benefits of Using HTML Over Plain Text for Your Email Marketing

    Email marketing messages come in two different forms — HTML email and plain text email. What’s the difference between the two and which works better for your business? Here’s what you need to know: What is an HTML email? An HTML email is what you typically see from other businesses and organizations. They contain images, colors, formatting, and often start with an email template.

    Miranda Paquet/ Constant Contactin EMail- 14 readers -
  • How to Write Your Email in 15 Minutes or Less

    When you’re caught up in the day-to-day of running your business, it’s easy to push your email marketing off. But what if you could sit down and write your email in 15 minutes or less? Use this worksheet to quickly fill in the content for your next email. We’ll walk you through how to do it, step-by-step, during our next free virtual workshop for retailers, Write Your Email in ...

    Miranda Paquet/ Constant Contactin EMail- 14 readers -