muhammad saleem

  • Marketers, Face Reality: There Is No “Easy” Button

    This column is an extension of the conversation I started a couple of months ago when I wrote about the difference between grabbing attention and getting people to care. Over the years, I've realized that sensationalism is the norm for the marketing industry — whether it's a conference session, a blog post, an e-book, or a marketing firm pitching its services to a client, the ...

    Marketing Land- 6 readers -