Neil Patel

  • Working on Your Content Marketing Plan? 9 Components to Consider

    Building an overall brand story is essential to effective marketing, and doing so online can be achieved by mixing a little business operations with journalistic procedures. Documenting a content marketing plan can be simple, and it must be done. Here are nine essential components to consider. Documenting a #contentmarketing plan can be simple, & it must be done, says @neilpatel.

    Neil Patel/ Content Marketing Institutein Content- 31 readers -
  • How to Create Super Shareable Video Content

    Whatever business you’re in, you’ve probably wondered how you can get your content to go viral. You see it all the time with other companies’ content. They start small, and all of a sudden they’re huge because of a couple viral videos. Videos are more likely to be viewed than other content (in fact, Sizmek research (formerly MediaMind) found people were 27 times more likely t ...

    Neil Patel/ Content Marketing Institutein Content How To's- 40 readers -
  • 4 Ways to Make Your Content Stand Out

    Solid content, packaged properly and promoted innovatively, is all it takes to create a blockbuster content marketing program. You know that and I know that. But what is that mysterious X-factor of a hugely viral piece of content that makes it ridiculously popular? Obviously, it’s a mix of many factors that depend on the business niche. There’s no one magic bullet.

    Neil Patel/ Content Marketing Institutein Social EMail Content- 37 readers -
  • The Definitive List of Content Promotion Techniques

    You may have heard it — that Google Analytics ruined marketing. “Really?” you’re thinking. “But I use GA every day to check metrics, KPIs, and growth!” TechCrunch’s article, “How Google Analytics ruined marketing” is what touched off the firestorm of controversy. In the article, Samuel Scott lays out what he sees as the fai ...

    Neil Patel/ The Daily Eggin Content- 16 readers -
  • 8 Ways To Consistently Create Remarkable Content

    If you’re doing any type of content marketing, then you know how difficult it is to consistently produce great content. I’ve faced this issue many times myself. I often feel like there’s a certain amount of creativity in me, and when it‘s gone, then it’s gone. It’s the brick-wall feeling. Sometimes you’re faced with writer’s block whil ...

    Neil Patel/ The Daily Eggin Content- 13 readers -
  • The Psychology Behind a Perfectly Formatted Email Newsletter

    Newbies in the digital marketing space are usually surprised when I tell them this: Email marketing is the most effective form of marketing available today. What about Snapchat? What about Instagram stories? What about virtual reality? What about influencer marketing? What about Facebook groups? Nope, sorry. Those platforms are new, sexy, fun, ...

    Neil Patel/ The Daily Eggin EMail- 30 readers -
  • Don’t Be Afraid of Raising Your Prices. Here’s Why.

    Was there ever a time that you felt compelled to raise prices, but you just couldn’t because you were afraid your customers wouldn’t like it? Perhaps you felt that if you were to raise your prices, your customers would leave you for your competitors, which, if bad enough, might cause you to go out of business altogether. ...

    Neil Patel/ The Daily Egg- 15 readers -
  • The 8 Questions Every Website Visitor Wants Answered in 10 Seconds

    Did you know that 55 percent of visitors spend less than 15 seconds on a website? Regardless of your industry, product, service, etc., you’re dealing with an extremely small window of time before your visitors bolt. First impressions are huge, and studies have shown that the first 10 seconds are crucial for your visitors’ deci ...

    Neil Patel/ The Daily Egg- 27 readers -
  • How to Master SEO for Ecommerce Product Pages

    Regardless of your industry/niche, reaching the upper echelons of the search rankings is vital in our search-centric consumer world. According to Optify, “websites ranked number one received an average click-through-rate (CTR) of 35.4 percent; number two had a CTR of 12.5 percent; and number three had a CTR of 9.5 percent.” When y ...

    Neil Patel/ The Daily Eggin SEO How To's- 13 readers -
  • 11 Subject Line Strategies Guaranteed to Increase Your Open Rates

    Although email marketing is a strategy that may seem somewhat antiquated these days, it’s by all accounts still very much alive and well. Studies have even found that “44 percent of email recipients made at least one purchase last year based on a promotional email.” You could also make the case that email marketing is one of the most ...

    Neil Patel/ The Daily Eggin EMail- 21 readers -
  • The Top 17 Places to Spend on Paid Search

    It seems like pay-per-click (PPC) is a strategy that’s sometimes overshadowed by organic SEO for the simple fact that it tends to yield smaller profit margins. Here’s my advice: Don’t neglect any channel that delivers any profit margins. While it’s true that you’re probably not going to see the same ROI with pai ...

    Neil Patel/ The Daily Eggin Paid Search- 30 readers -