• 951% ROI—YogaWorks Reaps Big Rewards with Perkville

    Gym and yoga studio memberships can be fickle. Up in January, down in June; up in booms, down in recessions. There are myriad reasons, of course—discretionary income and multiple options, to name two. But for studio owners the takeaway is this: efficiency is key. A bump in incremental revenue—say improving cost per lead or upping membership tenure—can mean the difference betwee ...

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