philip kushmaro

  • How Big Data Analytics Have Become Crucial for DSPs

    Big data analytics has been a cornerstone to effective marketing schemes and adtech for several years now. With the statistics to back up the idea of big data analytics’ effectiveness, it is an easy pitch to propose within your company, and will probably even make you look good for being the one who recommended it.

    Marketing Technology Blogin How To's- 28 readers -