prerna malik

  • How to use Instagram to market your ecommerce store

    Are you wondering how to use Instagram to promote your products and drive more traffic to your eCommerce store? Or wondering if using Instagram is going to help you with your marketing efforts at all? If so, read on… Did you know that Iconosquare’s 2015 Instagram study showed that 70% of Instagram users report having already looked up a brand on the platform? What does that mean for you? I.

    Launch Grow Joyin Social- 9 readers -
  • What is a fulfillment center and do you need one?

    Have you thought about a fulfillment center for your eCommerce business? It does seem like a logical way to free up time, increase sales, keep customers happy and save on shipping costs. However, let’s back up a little first and understand what is a fulfillment center and does your business need to have a fulfillment house taking care of its warehousing and shipping? What I ...

    Launch Grow Joy- 8 readers -
  • What is a Line Sheet and Why You Need One

    What is a line sheet? Do you even need one? Can it really help you increase sales or is that an urban legend? Well, a line sheet is an essential for e-commerce store owners and if you sell a product, you do need a line sheet. But first let’s bust some myths about what is a line sheet: Line sheets aren’t only for those in fashion.

    Launch Grow Joy- 5 readers -
  • The best way to define your target market

    You’ve heard it before: Defining and finding your target market is one of the most important tasks you can do in your business. In fact, we wrote a post on two ways to find your target market not too long ago, but in today’s post we’d like to address how to hone in on your target market by surveying your current customers.

    Launch Grow Joy- 10 readers -
  • The Ultimate Guide to the Best Blogging Tools for Online Store Owners

    The best blogging tools can be your sanity saver when you’re trying to get a blog up and running without losing your mind. I know that because I often have online store owners, just like you, reach out to me because they are struggling with what to write for their blog or they overwhelmed with keeping it up.

    Launch Grow Joy- 19 readers -
  • How to Write a Blog for Your Online Store in 5 Easy Steps

    How to write a blog that generates not only traffic, but also sales, for your eCommerce or online store? Is it even possible? Maybe you’ve tried your hand at blogging and heard crickets! Maybe you’ve labored over a blog post and felt that it’s just TOO hard. Maybe you’ve thought about starting or writing a blog but you already have a million things on your plate.

    Launch Grow Joyin How To's- 7 readers -
  • 5 Free SEO Optimization Tools to Boost Your Online Store Rankings

    Let’s talk… SEO optimization tools. Before your eyes start to glaze over and you begin to wonder if you’ll need something stronger than caffeine to make it through this post, let me assure you that the tools I’m about to share are actually fun, interesting and best of all, free to use. That’s right. Fun and interesting, everyone. So, buckle up and let’s get savvy about SEO, the smart way.

    Launch Grow Joyin SEO- 12 readers -
  • 10 Quick and Easy Website Optimization Tips for Your Online Store

    Website optimization tips to help you get more sales, increase conversions, boost traffic. Do these even exist? Can a few simple tweaks to your site help you double {or triple!} your sales? Wouldn’t this involve hiring a full-service agency and paying thousands of dollars? I can see the questions floating in your head as you read the title and re-read it.

    Launch Grow Joy- 7 readers -
  • Effective Email Marketing: Subject Lines that Increase Click-Throughs and Sales

    Email marketing subject lines are both an art and a science. You need to know exactly what words to use to trigger an emotional reaction and then you need to test those out on your audience to see if they work effectively or not. Why do email subject lines matter? In a crowded inbox, what is the first thing that catches your attention? The subject line.

    Launch Grow Joyin EMail- 9 readers -
  • 12 Super Powerful Sales-Boosting Email Marketing Examples for Your Online Store

    Email marketing examples can be a great way to learn how to do email marketing right. Here are 12 email marketing campaign examples from other ecommerce stores, as well as an explanation of why they’re SO brilliant and powerful at boosting sales. Review them at least 5 to 10 times so that you’re absolutely familiar with the key elements that give them their special superpowers.

    Launch Grow Joyin EMail- 10 readers -
  • How to Write a Product Description that does the Selling for You

    Writing a product description can well be described as one of the biggest challenges for eCommerce and online store owners. How much do you write? How much is too much? Or too little? Should you include all the features and benefits or only the main ones? How can you best describe products so that a browser can actually “experience” the product without holding it in the ...

    Launch Grow Joyin How To's- 8 readers -