rachel honoway

  • Call for Comment: Preparing for Mobile Commerce Explosion

    Call for Comment: Preparing for Mobile Commerce Explosion by Rachel Honoway | Apr 6, 2015 | Industry News and Events | Whether you’re an advertiser leaping in to test the ROI of mobile placements, a publisher learning to produce content for mobile, or a consumer finding yourself picking up your phone to shop more and more often – you know that the mobile commerce space is growing rapidly.

    The PMA- 2 readers -
  • Call for Comment: Which Events Do You Attend?

    Call for Comment: Which Events Do You Attend? by Rachel Honoway | Mar 20, 2015 | Industry News and Events | Our Industry Advancement Council is planning on a content series that puts the spotlight on events. From events geared towards the performance marketing industry, to those about marketing, retailing, business and even personal development – we want to hear from our members.

    The PMA -
  • Making Affiliate Marketing Attractive to Bloggers

    This article appeared in issue 27 of FeedFront Magazine, which was published in August 2014. tl;dr – 3 principles that managers, networks and solution providers should keep in mind when trying to attract bloggers. Ask any affiliate manager, network or solution provider what their goals are for the coming year, and you’re guaranteed to hear “bloggers” in their answer.

    ReveNewsin Affiliate- 4 readers -