Rae Hoffman

  • A Look at the New Google AdSense Reporting Interface

    I logged into AdSense yesterday, and it asked me if I wanted to change over to their new dashboard and performance reports interface. Yes, please. The new AdSense Performance Reports Dashboard Talk about an overhaul. The new dashboard shows you several things at a (default) glance: Estimated earnings (with change) Page views (with change) Page RPM (with change) Your aggregate ...

    Rae Hoffman/ Sugarraein Google- 14 readers -
  • How to Find Out Which Social Networks are Driving Your Revenue

    There are tons of social networks out there and only so many that you can focus (quality) time and effort on. One of the most common questions I see asked is “what social networks should I focus on?” and the answer is always, “focus on the networks that work for you and your demographic.” But the truth is that most bloggers have no idea how to measure “what works” when it co ...

    Rae Hoffman/ Sugarraein Social How To's- 16 readers -
  • The Power of Channels for Increasing AdSense Revenue

    I don’t like depending solely on Webmaster Welfare (Adsense). I prefer to get my website income from multiple streams, placing the heaviest emphasis on affiliate marketing. However, we create our websites for users. That means that we focus on informing the visitor and not simply writing posts with the sole goal being to make money with affiliate marketing.

    Rae Hoffman/ Sugarraein Affiliate- 16 readers -
  • One Change Increased My List Opt-In Conversion Rate By 56.35%

    I see advice on a constant basis about how to increase your newsletter subscriptions. Most of the time, they are part of a generic list with claims about doubling or tripling conversion rates, yet I very rarely see them accompanied by actual analytical data confirming the recommendations. So a few months ago, I set out to begin testing these ideas.

    Rae Hoffman/ Sugarrae- 19 readers -
  • OIO Publisher Banner Ad Manager Plugin Review (& How to Guide)

    I have a particular site (powered by WordPress) that has a high demand for banner advertising. I was tired of cutting in the ad networks on advertising space sales, so I went in search of a fully automated native advertising plugin. I ended up going with the OIO Publisher plugin. I wanted an automated solution so that I wasn’t constantly having to go back and forth in email wi ...

    Rae Hoffman/ Sugarraein SEO- 37 readers -
  • SpyFu Review – Keyword Research, Link Outreach Tools & Much More

    If you’re a regular reader of this blog or have seen me speak, then you already know that I’m a big fan of SEMRush. That said, if you’ve read my posts about finding profitable keywords, then you’ve probably also noticed that I have a paid subscription to the SpyFu keyword tool as well. Now, there’s a lot of overlap between these tools, but there is a reason I have a subscription to both.

    Rae Hoffman/ Sugarraein Affiliate Paid Search SEO- 48 readers -