ross simmonds

  • How B2B Marketers Use Psychology To Be Effective Storytellers

    1024512 Great B2B marketers know that understanding how your target audience will respond to your copy is essential. However, this is easier said than done. If marketers want to produce content that shapes culture, drives results and helps their brand generate leads they need to understand social psychology and become effective storytellers.

    Simply Measuredin How To's- 22 readers -
  • 4 Twitter Tips That Even Experts Overlook

    As of late, marketers love to talk about the various changes happening on Twitter. From the new algorithmic timeline to the announcement of Moments, Twitter is constantly being discussed, critiqued, and analyzed. Regardless of what you think of some of the latest changes, the reality is this: There are 320 million monthly active users on Twitter 49% of monthly Twitter use ...

    Simply Measuredin Social- 14 readers -
  • How to Craft Share-Worthy Content in 4 Easy Steps

    Creating great content isn’t the only way to “go viral,” but it’s a low-hanging fruit that most of us can leverage for increased brand awareness. With more than two million blog posts being pumped out every day, writing a “me too” post isn’t going to move the needle much. Access to the internet, the emergence of social networks, and the growth of content creation has made the ...

    Simply Measuredin Social Content How To's- 17 readers -
  • 4 Little-Known Tools to Curate and Publish Content

    Is curated content part of your social media marketing? Looking for new ways to collect and share curated content? New tools are changing the way marketers compile and deliver handpicked content to their social media audiences. In this article you’ll discover four unique ways to curate social media content on Medium, Twitter, SlideShare, and your blog.

    Social Media Examinerin Social Content- 28 readers -
  • The 6 Traits That Differentiate the Best Digital Marketers from the Rest

    Imagine if, similar to the Matrix, you could simply plug a cord into the back of your head and learn a key skill for becoming a great digital marketer. Or even better: What if you could learn the traits of the best digital marketers within a few minutes? Clarifying the Role of Social Media Download You’d probably be pumped about the idea and ask where you could sign up.

    Simply Measuredin Social- 13 readers -