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The use of mobile devices to access the internet has sky-rocketed especially over the last few years, so it will come as no surprise that your business needs to be using mobile-friendly features on its website. Last year, Google introduced an update to its’ algorithm (the method in which Google decides the position a site appears in rankings for a certain term is decided).
Your business’ blog should be a library of resourceful information that your customers and audience find valuable, but optimising it for search engines can be a difficult task to complete alone. Starting a business blog is usually one of the things that a PR/content marketing agency will recommend and their many notable benefits mean that it can have a great impact on your lea ...