Shawn Powrie

  • The Implications of Penguin 4.0 for Your Business

    It’s official, Google announced three days ago that Penguin has now successfully been integrated into the core algorithm. What a lot of people may be asking at this point is: What does this mean for me? What does this mean for my business and our SEO? What this “integration” means at a high level Google’s search algorithms collate a bunch of signals in order to rank web conten ...

    Shawn Powrie/ E-Web Marketingin SEO- 21 readers -
  • SEO experiment: high informational bias niches

    In a previous post the fundamental elements of search and intent were introduced. In that post we went through the three major types of intent behind keywords or phrases that people type into Google: Transactional (want to buy something) Informational (want to know something) Navigational (want to go somewhere online) Today this post will address the topic of doing SE ...

    Shawn Powrie/ E-Web Marketingin Paid Search SEO- 21 readers -