shekar raman

  • Taking Proximity Tech Beyond Promotional Offers

    Many retailers have invested the money to install beacons in stores and deliver location-based promotions and offers to shoppers. According to the most recent report from Proxbook, more than 6.2 million beacons have currently been deployed. But once a program is successful and sales have increased as customers use more promotions, many retailers think they only need to maintain what they have.

    Street Fight- 8 readers -