sophie howell

  • 100 Google AdWords Scripts You Should Be Using

    Google AdWords scripts provide a way of controlling your AdWords account using JavaScript code. Scripts can be used to automate tasks or interact with external data. The function is available to assist with running day to day activities in your account and enhance performance. Scripts can work particularly well for you if you have some knowledge of coding or if you manage large AdWords accounts.

    Koozai.comin Affiliate Paid Search Google- 34 readers -
  • 100 Google AdWords Scripts You Should Be Using

    Google AdWords scripts provide a way of controlling your AdWords account using JavaScript code. Scripts can be used to automate tasks or interact with external data. The function is available to assist with running day to day activities in your account and enhance performance. Scripts can work particularly well for you if you have some knowledge of coding or if you manage large AdWords accounts.

    Koozai.comin Affiliate Paid Search Google- 45 readers -
  • A Guide To Gmail Sponsored Promotions Ads

    Today I will be guiding you through one of the more recent features within Google AdWords called Gmail Sponsored Promotions (GSP). GSP is a way of targeting users based on their Gmail account activity. GSP previously lived in their own UI, but Google realised how successful a platform it was and recently released it from Beta to all advertisers – which means that everyone can n ...

    Koozai.comin Paid Search- 18 readers -
  • Google AdWords Customer Match E-mail List Strategies

    Google AdWords Customer Match E-mail List Strategies 12th Nov 2015 Paid Search, Google AdWords | No Comments 2 minutes to read Customer Match was released on 27th September 2015. It gives you the capability to upload e-mail addresses that your customers have given you to target users on the Search Network, YouTube and Gmail Ads within Google AdWords.

    Koozai.comin Paid Search Google- 10 readers -
  • Google AdWords Customer Match E-mail List Strategies

    Google AdWords Customer Match E-mail List Strategies 12th Nov 2015 Paid Search, Google AdWords | No Comments 2 minutes to read Customer Match was released on 27th September 2015. It gives you the capability to upload e-mail addresses that your customers have given you to target users on the Search Network, YouTube and Gmail Ads within Google AdWords.

    Koozai.comin Paid Search Google- 9 readers -
  • How To Leverage Social Networking For SEO: Link Building

    It’s well known that in order to produce a good backlink profile, you need to earn high-quality backlinks to your site and disavow low quality domains. However, we all know that link building can be a dangerous game to play at the best of times, especially when you need to keep in check with Google’s guidelines.

    Koozai.comin SEO How To's- 15 readers -
  • A Guide To Instagram Ads For Businesses

    With Instagram recently announcing that they’ve reached a whopping 400 million users on their platform – bypassing Twitter’s 304 million monthly active users – I wanted to take a look at how you can benefit from some of the exciting new features of Instagram ads for businesses. Instagram revealed that from 30th September 2015, all businesses are able to create Instagram ads on ...

    Koozai.comin Social- 17 readers -
  • An Introduction To Keyword Match Types In Google AdWords

    (This is the transcript from our new video so it may not read as well as a normal blog post would) Hello, I’m Sophie, and today I’ll be talking to you about keyword match types in AdWords. Keyword match types are something that you really need to consider before actually setting up your PPC campaigns. So today I’ll be running you through each match type and their uses.

    Koozai.comin Paid Search Google- 14 readers -
  • An Introduction To Keyword Match Types In Google AdWords

    (This is the transcript from our new video so it may not read as well as a normal blog post would) Hello, I’m Sophie, and today I’ll be talking to you about keyword match types in AdWords. Keyword match types are something that you really need to consider before actually setting up your PPC campaigns. So today I’ll be running you through each match type and their uses.

    Koozai.comin Paid Search Google- 14 readers -
  • Mobile PPC Optimisation

    Mobile PPC Optimisation 4th Aug 2015 Paid Search | No Comments Another year of mobile has come and gone, so if you haven’t done so already, it’s probably time to jump on the mobile PPC bandwagon. I’ve noticed many businesses neglecting mobile in their AdWords account, and a recent study by eConsultancy shows that 21% of companies currently do not have a mobile PPC strategy i ...

    Koozai.comin Paid Search- 17 readers -
  • Top Facebook Business Page Mistakes

    This is the transcript from our new video so it may not read as well as a normal blog post would. Hi there. Many businesses are feeling overwhelmed by the constant changes on Facebook and are finding it challenging to properly reach their fans. If this is you, then don’t worry. You’re not alone. Today I’ll be talking you through the Facebook business page mistakes, top five.

    Koozai.comin Social Facebook- 13 readers -
  • Top 10 Pitfalls Of DIY PPC Management

    So you want to start up your own Pay per Click (PPC) account, but don’t know where to begin. Take a step back – is this really a good idea? Do you actually fully comprehend what it takes to understand and implement the correct practices on a PPC account? Many people who take on DIY PPC under-estimate the importance of building a great account structure and continually managin ...

    Koozai.comin Paid Search- 13 readers -