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This is post from Paul Madden, Co-Founder of Kerboo. Paul has been making a living from links and the management of links for over a decade. As a co-founder of Kerboo (a link analysis and data platform) Paul has extensive access to the data on Google’s most important signal, links. Since the release of the latest version of Google Penguin last week the industry has been awa ...
This is a from Jordie van Rijn, an Email Marketing Consultant with substantial experience in email marketing and marketing automation. He works for Email Monday. In this post, Jordie talks us through how you should use storytelling to spark audience attention. Jordie doesn’t blog for us on a regular basis but is a friend of State of Digital.
Estimated reading time: 18 minutes, 58 seconds Ready to take over search engine rankings and get into the top positions for specific search terms? Not so fast. Before you start optimizing your website, it is advisable to conduct a comprehensive analysis, the so-called SEO audit or site clinic. An SEO audit mostly examines if all the processes, requirements and guidelines a ...