stephanie palasti

  • The Beginner’s Guide to Mobile Marketing

    In Part 1 of my blog titled Why Companies Need To Start Thinking Of Micro-Moments, I reviewed the importance of why companies need to be present in moments that matter to users. In Part 2 of my blog, The Beginner’s Guide to Mobile Marketing, I will provide a step-by-step guide that your company can use for their mobile marketing strategy.

    Rise to the Topin Mobile- 22 readers -
  • Why Companies Need To Start Thinking Of Micro-Moments

    For the past 5 years, we’ve all heard the saying “this is the year of mobile”. Well, guess what? It’s finally here! 2016 is the year of mobile. So, what does this mean for companies? It means there’s no better place to be present than a user’s mobile device. The mobile phone is where we read emails, where we search, where we compare prices and products, and where we buy on the go.

    Rise to the Topin Mobile- 11 readers -
  • Why Do I Need Location Targeted Content Pages for Local SEO

    Many businesses are situated in one location. Whether you’re a dentist, lawyer, doctor, or plumber, it is likely that you have one clinic or office in one specific location. Let’s say you are a plumber located in Toronto and you’ve created a website as a means of being found online. If your website is properly optimized for search engines, users are able to search for “Plumber ...

    Rise to the Topin SEO Content- 19 readers -
  • Social Media Advertising Predictions For 2015 And Beyond

    Social Media Advertising Predictions For 2015 And Beyond With more than one-quarter of the world’s population using Social Media, it’s becoming increasingly important for businesses to remain up-to-date with the latest trends in Social Media Advertising. More than ever, people from every part of the world and every stage in their life are posting, tweeting, instagramming and pinning.

    Rise to the Topin Social Twitter- 11 readers -
  • A Beginner’s Guide to Blogging

    Since the release of Google’s Panda and Penguin updates in 2011 and 2012, the internet has undergone a complete shift. In the past, websites that featured spammy back-link profiles and thin content ruled the internet. Nowadays, the Google results page is dominated by websites that acquire relevant back-links, and place an emphasis on fresh and useful content.

    Rise to the Topin SEO- 6 readers -